Nokia Life Tools launched across India

After a successful fender in the nation of Maharashtra, Nokia announced the commercial message launch of its Nokia Life Tools service in Republic of India. The service volition be rolled out first base in Maharashtra in connection with the Maharashtra State Agricultural Marketing Board (MSAMB). Designed specifically for the emerging markets, Nokia Life Tools is a range of Department of Agriculture, Education and Entertainment services sharply addressing the selective information gaps of target consumers.

Today, Nokia signed a Memorandum of Understanding (MOU) with the MSAMB. Under this MOU, MSAMB will provide expertise in the areas of commodity prices from their net of 291 local anesthetic mandis (marketyards). MSAMB will also rich person the opportunity to deliver relevant newsworthiness, alerts on schemes and other information directly to grassroots consumers.

Nokia Life Tools has a stove of 3 primary election services – Department of Agriculture Services, Department of Education Services and Entertainment Services. The complete Nokia Life Tools solution volition be available on the newly launched Nokia 2323 classic and Nokia 2330 classic devices, and volition be later expanded to other Nokia devices.

Nokia Life Tools Agriculture services:

The Nokia Life Tools Department of Agriculture overhaul offers consumers a choice of 2 plans. The staple plan, available across Republic of India at Rs 30/month, provides daily weather updates and relevant agriculture-related news, advice and tips. The premium plan, at Rs 60/calendar month, will be available in 10 states, including Maharashtra, and provides the closest marketplace prices for three crops elect by the contributor, as well as weather condition, newsworthiness, advice and tips.

Nokia is collaborating with Reuters Market Inner Light (RML), which was the exclusive provider for farming services in the successful fender. Syngenta, capital of Wisconsin Research, Skymet and many others also shape this ecosystem.

Nokia Life Tools Education services:

The Nokia Life Tools Education service, available throughout Republic of India, offers three components: Learn English language, with basic, intermediate and advanced levels; Exam preparation, which offers students tips and advice for ICSE, CBSE and Department of State Board-level exams mapped to the relevant course of study; and General Knowledge, which gives subscribers useful information about the world around them. Each of the Department of Education services volition be offered at Rs 30/month. Information and content from multiple local and international companies will be aggregated and delivered to Nokia Life Tools by EnableM.

Nokia Life Tools Entertainment services:

The Nokia Life Tools Entertainment overhaul at launch will include Astrology, News, Jokes, Cricket and ringtones, offered at existing market prices. The subject is aggregated and brought to Life Tools by OnMobile.

Nokia Life Tools overhaul will be expanded to select countries across Asia and Africa later in 2009 and beyond.