NetLingo: whole thing-theater opportunity
My fave online nomenclature web site, NetLingo, В is back again – with a definition that I’m very familiar with, but a terminus that I’m not:В
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whole-house opportunity
Term used by Gospel According to John Malone (one of the world’s richest citizenry) to describe what the combined efforts of AT&ere;T (New York Stock Exchange: T)/TCI could offer consumers: “seamless” integration of video recording, part, and Internet services.
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It’s another means of saying the Operators’ holy place grail of acquiring a subscriber for every service they wish – or in other words, “converged overhaul oblation”
I’m currently trying to see how I can pare down and simplify the number of service providers I have – the difficulty being of course of action that no single overhaul provider is top dog in all categories. Give it a couple of years, and I think more and more of us volition become ‘whole-theater’ subscribers, as those services get closer to being utilities….
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