BlackBerry Fool – RIM to launch App World on 1st of Apr?

BlackBerry fans, shuffle sure you bell ringer the 1st of April down in your calendars. Research in Motion are expected to announce Apr Fools’ Day as the functionary launching appointment for its BlackBerry App World portal. BlackBerry App World is RIM’s long-awaited solution to the iTunes App Store, and will allow BlackBerry users to download a whole cargo of programs and applications for their devices.

It is thought that most of the apps available volition be tailored for stage business and enterprise users (currency converters, additional alphabets, that sort of thing) but there volition be fun stuff too. The BlackBerry Storm signposted RIM’s desire to relocation in a more consumer-oriented direction and this will be reflected in the App World catalog too.

Nokia has revealed its Ovi portal will be first step its doors in May, and shoemaker’s last week, Samsung launched its Movie Store mobile movie renting chopine. The press is now on Apple it seems, as it is now competing with a stove of manufacturers with a significantly larger node base on multiple fronts.

The 1st of Apr is perhaps not the best twenty-four hours for any troupe to launch anything, readers may well remember last year’s ‘Virgle’ buffoonery courtesy of Richard Branson and Google co-founders Larry Thomas Nelson Page and Sergey Brin. The three of them announced that their companies were meeting to shape a new venture whose aim was to found a settlement on Red Planet by 2014.

Update: no functionary word on this has been released by RIM, although CEO Mike Lazaridis is expected to open the App World doors to the worldly concern when he takes the stage at wireless industry’s annual trade appearance in Las Vegas in the 1st.